Good4Earth
By embracing sustainability, retailers aim to meet consumer demand for eco-friendly products, foster community engagement, and create a more resilient and equitable future for both people and the planet.
Retail
Clothing Waste
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Design clothing for durability and longevity
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Reduce overproduction
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​Saves money on production costs
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Use biodegradable materials
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​Able to get ecological certificates that may cover supply chain costs
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Emissions Through Transportation
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Use railroads or intermodal transportation to consolidate shipments
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​Potentially lower transportation/gas bills
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Electric or natural gas powered vehicles for transportation
Water Waste
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Select fabrics such as cotton or hemp that require less water to produce
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​Improves brand identity and appeals to sustainable consumers
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Recycle and reuse water by capturing wastewater
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Implement dying techniques that are less water-intensive
Ocean contamination
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Avoid use of synthetic fabrics such as polyester, nylon, and acrylic that may end up in the ocean as microplastics
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​Improves brand identity and appeals to sustainable consumers
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Avoid using chemicals in maintenance processes that may runoff into waterways
Unsustainable Checkout Practices
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Electronic bills
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Saves paper
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Having access to customer emails may help promote brand
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